The Belt and Road initiative has once again drawn the attention of Chinese travelers to sites along the ancient Silk Road trade routes. And Istanbul’s rich and fascinating history, which was once a meeting place between East and West, has made it an increasingly popular destination for Chinese tourists.
Before the novel coronavirus outbreak, the two countries were cooperating to increase the number of visitors to 1 million per year, with an increasing number of direct flights to the Turkish capital from various Chinese cities.
With the hope that international business and leisure travel will pick up quickly as more people are vaccinated, Wanda Hotels & Resorts is opening its first internationally managed hotel, Wanda Vista Istanbul, in October in Turkey, an important step in the group’s expansion into offshore management projects. in the world market.
The first project to bring the Chinese brand Wanda Hotels & Resorts abroad, it was developed and built jointly with Mar Yapi Turizm AS, one of the main Turkish real estate developers. The project was officially signed in 2017 and both parties have made substantial progress since, including the global marketing and promotion of 320 Wanda Vista homes, more than 80% of which have been sold and are now in the testing phase. The hotel’s 127 rooms are all slated to open next month.